Achieving the goal for businesses depends on not only consumer satisfaction but also loyalty of consumers. I is necessary to use the data-based marketing approach for obtaining a profitable and efficient form of this result. Tata-based marketing is a process which occurs from determination of leads and creation of consumer database. Because of this process, suppliers can develop product according to demand and can communicate with consumers and can manage all marketing fields of activity. .
For this purpose, to the target audience of your company;