Qualitative surveys are surveys about defining, understanding and telling of target group. The aim is not to obtain numerical results; the aim is that to understand the topic and to look in the other perspective. It is possible to define the qualitative survey technique that to observe, to interview and to analyze documents in natural ways. It is a natural data collection technique. It is unnecessary to find numerical data, minor or major ideas in qualitative surveys. Weightiness is measured in qualitative surveys whereas the direction of the attitudes and behaviors is measured in quantitative surveys. The reason of attitudes and behaviors is studied in detail. The most using qualitative methods that observation and interview are about the understanding of breaking points, changes and social phenomenon.